Sunday, December 07, 2008

Leona Lewis has the fastest selling single digital release

The new single from Leona Lewis has become the fastest-selling digital release, according to the singer's representative.

Some 69,244 people downloaded the cover of Snow Patrol's Run in the first two days since it became available.

The success of the track has eclipsed the previous record of 51,857 downloads sold in a week, set by 'American Boy' by Estelle and Kanye West – itself beating a previous Leona Lewis record for her single, A Moment Like This.

The singer, from London, sang the song on BBC Radio 1 and recently performed it on The X Factor.

The track is already heading to the top of the single sale charts, outselling its nearest rival – Take That's Greatest Day – by three to one.

William Hill has her at 10-1 to become Christmas Number One but the favourite for that honour remains whoever wins X Factor winner singing a version of Leonard Cohen's Hallelujah.

Lewis' label Sony BMG initially refused to release 'Run' as a single, instead making it available on a reissue of her 2007 debut album, 'Spirit'.

The song had been introduced by presenter Dermot O'Leary as "her next single" when she performed it on X Factor and fans lobbied the company to change its mind.

A source at the record company said managers were "stunned by the reaction" of the public. "They've seen sense and bowed to pressure," the source said.

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